Abstract: The weaving and embroidery techniques of the Jiarong Tibetan ethnic group contain rich cultural connotations and artistic charm.The creative transformation and development of Jiarong Tibetan embroidery intangible cultural heritage can better preserve the memory of traditional culture.Through literature research and case analysis, this paper elaborated on the pattern techniques, style characteristics, and contemporary applications of Jiarong Tibetan embroidery. Using design methods, representative patterns of Jiarong Tibetan embroidery were extracted, decomposed, reconstructed, redesigned, and combined with their typical colors and layout, and then integrated into the popular middle-aged and young women's makeup bags in the current market.The feasibility of the dynamic inheritance of Jiarong Tibetan embroidery traditional skills was verified, and the design innovation path of women's makeup bags was expanded.